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  1. Teaching Note

    Nutricia Middle East: Measuring Sales Force Effectiveness, Teaching Note

    By Martinez-Jerez, F. Asis
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-114011-E
    Published: Aug 7, 2013
    Format: PDF
    Pages: 20
    Language: English
    €0.00 PVP Institution
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  2. Case

    Fiyta--The Case of a Chinese Watch Company

    By Abrami, Regina / Kirby, William C. / McFarlan, F. Warren ...
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-308025-E
    Published: Aug 9, 2007
    Reviewed: Mar 7, 2008
    Format: PDF
    Pages: 19
    Language: English
    €8.53 PVP Institution
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  3. Teaching Note

    Fitya - The Case of a Chinese Watch Company, Teaching Note

    By McFarlan, F. Warren
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-311062-E
    Published: Sep 28, 2010
    Format: PDF
    Pages: 4
    Language: English
    €0.00 PVP Institution
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  4. Case

    Continental Hope Group

    By Marquis, Christopher / Li, Qi
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-415050-E
    Published: Feb 5, 2015
    Format: PDF
    Pages: 22
    Language: English
    €8.53 PVP Institution
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  5. Case

    Li Ning--Anything is Possible

    By Wathieu, Luc
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-507024-E
    Published: Feb 26, 2007
    Reviewed: Mar 19, 2007
    Format: PDF
    Pages: 14
    Language: English
    €8.53 PVP Institution
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  6. Case

    Koç Holding: Los electrodomésticos de la línea blanca de Arçelik

    By Quelch, John A. / Root, Robin
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-507S11
    Published: Sep 3, 1997
    Reviewed: Sep 29, 1997
    Format: PDF
    Pages: 22
    Language: Spanish
    €8.53 PVP Institution
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  7. Case

    Building a Global Brand (Spanish version)

    By Quelch, John A.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-507S20
    Published: Jul 19, 2006
    Reviewed: Oct 19, 2006
    Format: PDF
    Pages: 30
    Language: Spanish
    €8.53 PVP Institution
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  8. Case

    Colgate Max Fresh: Global Brand Roll-Out

    By Quelch, John A. / Labatt-Randle, Jacquie
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-508009-E
    Published: Oct 23, 2007
    Format: PDF
    Pages: 30
    Language: English
    €8.53 PVP Institution
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  9. Case

    COFCO Xinjiang Tunhe Co., Ltd.

    By Bell, David E. / Sesia, Aldo
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-508079-E
    Published: Jun 30, 2008
    Reviewed: Jul 10, 2009
    Format: PDF
    Pages: 32
    Language: English
    €8.53 PVP Institution
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  10. Case

    Repositioning CARE USA

    By Rangan, V. Kasturi / Lee, Katharine
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-509005-E
    Published: Aug 12, 2008
    Reviewed: Aug 14, 2012
    Format: PDF
    Pages: 26
    Language: English
    €8.53 PVP Institution
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