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  1. Case

    O lançamento da super bock "Mini" (A). Estudos de Mercado na Indústria Alimentar

    By Martins, Ramiro / Vilares Morgado, André
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-686-PP
    Published: Mar 31, 2007
    Reviewed: Mar 31, 2007
    Format: PDF
    Pages: 25
    Language: Portuguese Portugal
    €8.53 PVP Institution
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  2. Supplementary Case

    O lançamento da super bock "Mini" (B). Estudos de Mercado na Indústria Alimentar

    By Martins, Ramiro / Vilares Morgado, André
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-687-PP
    Published: Mar 31, 2007
    Reviewed: Mar 31, 2007
    Format: PDF
    Pages: 2
    Language: Portuguese Portugal
    €6.21 PVP Institution
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  3. Teaching Note

    Vêgê (A) - Reposicionamento de Marca na Indústria Alimentar - Teaching Note

    By Martins, Ramiro / Vilares Morgado, André
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-876 TN-PP
    Published: Jun 30, 2009
    Reviewed: Jun 30, 2009
    Format: PDF
    Pages: 18
    Language: Portuguese Portugal
    €0.00 PVP Institution
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  4. Case

    Vêgê (A) - Reposicionamento de Marca na Indústria Alimentar

    By Martins, Ramiro / Mendo, Susana / Vilares Morgado, André
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-876-PP
    Published: Apr 30, 2009
    Reviewed: Jun 30, 2009
    Format: PDF
    Pages: 28
    Language: Portuguese Portugal
    €8.53 PVP Institution
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  5. Supplementary Case

    Vêgê (B) - Extracto de Estudo Qualitativo Realizado em Junho de 2006

    By Martins, Ramiro / Mendo, Susana / Vilares Morgado, André
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-877-PP
    Published: Apr 30, 2009
    Reviewed: Jun 30, 2009
    Format: PDF
    Pages: 3
    Language: Portuguese Portugal
    €6.21 PVP Institution
    Include:
    Other supplements
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  6. Article

    The Twin Pillars of Effective Leadership (Portuguese Version, Brazil)

    By Leggett, Brian O'Connor / Neill, Conor
    Knowledge and Communication
    Leadership and People Management
    Collection: IESE (España)
    Ref.: ART-1820-PB
    Published: Sep 15, 2010
    Format: PDF
    Pages: 12
    Language: Portuguese Brasil
    €8.53 PVP Institution
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  7. Article

    To Increase Sales, Change the Way You Sell (Portuguese Version, Brazil)

    By Rackham, Neil
    Marketing
    Collection: IESE (España)
    Ref.: ART-2595-PB
    Published: Sep 20, 2014
    Format: PDF
    Pages: 9
    Language: Portuguese Brasil
    €8.53 PVP Institution
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  8. Case

    Escatsa: The UK and Hungary Decisions (Portuguese version)

    By Castañosa, Carlos / Palencia, Luis / García Pont, Carlos
    Leadership and People Management
    Collection: IESE (España)
    Ref.: ASN-33-PT
    Published: Oct 29, 2004
    Format: PDF
    Pages: 12
    Language: Portuguese Portugal
    €8.53 PVP Institution
    Include:
    Teaching Note Exc. professors
    Other supplements
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  9. Case

    The Club (Portuguese version)

    By Sabrià, Fede
    Decision Analysis
    Leadership and People Management
    Collection: IESE (España)
    Ref.: ASN-76-PT
    Published: Dec 11, 2018
    Format: PDF
    Pages: 5
    Language: Portuguese Portugal
    €8.53 PVP Institution
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  10. Case

    Holly G (Portuguese version)

    By Palencia, Luis / Soler, Edi / Milla, Adolf
    Innovation and Change
    Leadership and People Management
    Collection: IESE (España)
    Ref.: ASN-86-PT
    Published: Jul 16, 2021
    Format: PDF
    Pages: 7
    Language: Portuguese Portugal
    €8.53 PVP Institution
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