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Qué puede hacer por ti el marketing experiencial
Collection: IESE (España)Ref.: ART-2981Published: Mar 16, 2017Format: PDFPages: 8Language: Spanish - Article
Selling Experiences to Connect With Consumers
Collection: IESE (España)Ref.: ART-2981-EPublished: Mar 16, 2017Format: PDFPages: 8Language: English - Dossier
Estrategias para atraer al nuevo consumidor
Collection: IESE (España)Ref.: DOS-32Published: Mar 17, 2017Format: PDFPages: 26Language: Spanish - Dossier
Strategies to Reach the Changing Consumer
Collection: IESE (España)Ref.: DOS-32-EPublished: Mar 17, 2017Format: PDFPages: 26Language: English - Dossier
Strategies to Reach the Changing Consumer (Portuguese Version)
Collection: IESE (España)Ref.: DOS-32-PBPublished: Mar 17, 2017Format: PDFPages: 26Language: Portuguese Brasil - Teaching Note
Kraft Foods Canada: Targeting the Millennials - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B16A015-EPublished: Jun 6, 2016Reviewed: Jun 6, 2016Format: PDFPages: 6Language: English - Teaching Note
Clearly: Organizing for Omnichannel Retailing - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B17A025-EPublished: Dec 20, 2017Reviewed: Dec 20, 2017Format: PDFPages: 11Language: English - Teaching Note
Honda Canada: Relaunching Honda Fit - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B17A060-EPublished: Jan 15, 2018Reviewed: Jan 15, 2018Format: PDFPages: 9Language: English - Teaching Note
Tokyo Smoke: Building a Retail Cannabis Brand (A) and (B) - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B19A049-EPublished: Sep 23, 2019Reviewed: Sep 23, 2019Format: PDFPages: 6Language: English - Teaching Note
Indochino: Achieving Growth with Bricks and Clicks - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B20A018-EPublished: Apr 15, 2020Reviewed: Apr 15, 2020Format: PDFPages: 7Language: English