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El marketing puede cambiar el mundo
Collection: IESE (España)Ref.: ART-1540Published: Sep 1, 2009Format: PDFPages: 8Language: Spanish - Article
Six Ways Marketing Can Change the World
Collection: IESE (España)Ref.: ART-1540-EPublished: Sep 1, 2009Format: PDFPages: 8Language: English - Case
Aderans
Collection: HBSP (USA)Ref.: HBS-209090-EPublished: Mar 23, 2009Format: PDFPages: 19Language: English - Case
PepsiCo Peru Foods: More than Small Potatoes
Collection: HBSP (USA)Ref.: HBS-311083-EPublished: Feb 7, 2011Reviewed: Apr 11, 2012Format: PDFPages: 28Language: English - Case
Raymond Jetson's MetroMorphosis and the Effort to Transform Baton Rouge
Collection: HBSP (USA)Ref.: HBS-315057-EPublished: Dec 16, 2014Format: PDFPages: 22Language: English - Teaching Note
Still Leading Series-Issues in Transitioning to New Forms of Service Later in Life, Teaching Note
Collection: HBSP (USA)Ref.: HBS-318101-EPublished: Feb 7, 2018Format: PDFPages: 25Language: English - Case
Ejecutar el cambio: tres estrategias genéricas
Collection: HBSP (USA)Ref.: HBS-403S11Published: Aug 24, 1993Format: PDFPages: 8Language: Spanish - Case
Manchester Products: A Brand Transition Challenge
Collection: HBSP (USA)Ref.: HBS-4043-EPublished: Jun 28, 2009Format: PDFPages: 11Language: English - Teaching Note
Manchester Products: A Brand Transition Challenge, Teaching Note
Collection: HBSP (USA)Ref.: HBS-4044-EPublished: Jun 28, 2009Format: PDFPages: 13Language: English - Teaching Note
Culinarian Cookware: Pondering Price Promotion
Collection: HBSP (USA)Ref.: HBS-4058-EPublished: Sep 22, 2009Format: PDFPages: 16Language: English