The Leadership of Millennials at Microsoft (A): One generation amongst others
This case opened with the departure of Rocío, one of the people Microsoft was counting on to develop the company's immediate future. Ana, the Director of the Major Accounts and Partners Unit at Microsoft Ibérica, and Luisa, the Human Resources Director, couldn't believe what was happening. Rocío was 26 years old, a telecommunications engineer and a member of the MACH program, the Microsoft Academy for College Hires, which included 17 other promising young millennials. She had just returned from a two-week training course in the Redmond headquarters, which was regarded as a real honor at Microsoft.
Collection: IESE (España)
Ref: DPO-417-E
Format: PDF
Number of pages: 19
Publication Date: Sep 5, 2017
What material is included in this case:
Description
This case opened with the departure of Rocío, one of the people Microsoft was counting on to develop the company's immediate future. Ana, the Director of the Major Accounts and Partners Unit at Microsoft Ibérica, and Luisa, the Human Resources Director, couldn't believe what was happening. Rocío was 26 years old, a telecommunications engineer and a member of the MACH program, the Microsoft Academy for College Hires, which included 17 other promising young millennials. She had just returned from a two-week training course in the Redmond headquarters, which was regarded as a real honor at Microsoft.
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Year: 2017
Geographic Setting: Spain
Industry Setting: Consulting and Professional advice
Learning Objective
The objective of this case is to see the existing relationships between the younger generations who are joining companies and the generations that are already there. While millennials account for 34% of the workforce in the United States, workplace structures and policies are tailored to previous generations, which becomes a generational conflict and leads to the loss of motivation among millennials.
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"The Leadership of Millennials at Microsoft (A): One generation amongst others"
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