The Leadership of Millennials at Microsoft (A): One generation amongst others

Description

This case opened with the departure of Rocío, one of the people Microsoft was counting on to develop the company's immediate future. Ana, the Director of the Major Accounts and Partners Unit at Microsoft Ibérica, and Luisa, the Human Resources Director, couldn't believe what was happening. Rocío was 26 years old, a telecommunications engineer and a member of the MACH program, the Microsoft Academy for College Hires, which included 17 other promising young millennials. She had just returned from a two-week training course in the Redmond headquarters, which was regarded as a real honor at Microsoft.

Learning Objective

The objective of this case is to see the existing relationships between the younger generations who are joining companies and the generations that are already there. While millennials account for 34% of the workforce in the United States, workplace structures and policies are tailored to previous generations, which becomes a generational conflict and leads to the loss of motivation among millennials.

Related Documents

• The Leadership of Millennials at Microsoft (B): The conversation with Rocío
• El liderazgo de los Millennials en Microsoft (B): La conversación con Rocío
• El liderazgo de los millennials en Microsoft (A, B) - Nota del instructor

Keywords

Change female protagonist Generations Leadership Motivation Policies Technology