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  1. Case

    Mercedes-Swatch

    By de Toro, Juan Manuel / Oliver, Xavier
    Marketing
    Collection: IESE (España)
    Ref.: M-1018
    Published: May 3, 1996
    Reviewed: Feb 1, 2012
    Format: PDF
    Pages: 47
    Language: Spanish
    €8.53 PVP Institution
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    Other supplements
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  2. Case

    Mercedes-Swatch

    By de Toro, Juan Manuel / Oliver, Xavier
    Marketing
    Collection: IESE (España)
    Ref.: M-1018-E
    Published: May 3, 1996
    Format: PDF
    Pages: 47
    Language: English
    €8.53 PVP Institution
    Include:
    Other supplements
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  3. Case

    Fernández Guijuelo

    By Oliver, Xavier
    Marketing
    Collection: IESE (España)
    Ref.: M-1153-E
    Published: Feb 6, 2003
    Format: PDF
    Pages: 1
    Language: English
    €8.53 PVP Institution
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  4. Case

    Rommy Cubes

    By Oliver, Xavier
    Marketing
    Collection: IESE (España)
    Ref.: M-1154-E
    Published: Feb 6, 2003
    Format: PDF
    Pages: 2
    Language: English
    €8.53 PVP Institution
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  5. Case

    Madras Gin and Siberiye Vodka

    By Oliver, Xavier
    Marketing
    Collection: IESE (España)
    Ref.: M-1155-E
    Published: Feb 6, 2003
    Format: PDF
    Pages: 1
    Language: English
    €8.53 PVP Institution
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  6. Case

    Aunt Gotha

    By Oliver, Xavier
    Marketing
    Collection: IESE (España)
    Ref.: M-1156-E
    Published: Feb 6, 2003
    Format: PDF
    Pages: 2
    Language: English
    €8.53 PVP Institution
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  7. Case

    Larios Dry Gin

    By Armengol, Eva / Oliver, Xavier
    Information Technologies
    Marketing
    Collection: IESE (España)
    Ref.: M-1169
    Published: Sep 9, 2003
    Format: PDF
    Pages: 16
    Language: Spanish
    €8.53 PVP Institution
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  8. Case

    Larios Dry Gin

    By Armengol, Eva / Oliver, Xavier
    Information Technologies
    Marketing
    Collection: IESE (España)
    Ref.: M-1169-E
    Published: Sep 9, 2003
    Format: PDF
    Pages: 16
    Language: English
    €8.53 PVP Institution
    See details Add to Wish List
  9. Case

    BBVA. El valor de una marca

    By Cintora M. A. / Oliver, Xavier
    Marketing
    Collection: IESE (España)
    Ref.: M-1177
    Published: Dec 4, 2008
    Reviewed: Sep 1, 2004
    Format: PDF
    Pages: 31
    Language: Spanish
    €8.53 PVP Institution
    See details Add to Wish List
  10. Case

    BBVA. Brand value

    By Cintora M. A. / Oliver, Xavier
    Marketing
    Collection: IESE (España)
    Ref.: M-1177-E
    Published: Dec 4, 2008
    Reviewed: Jul 1, 2005
    Format: PDF
    Pages: 31
    Language: English
    €8.53 PVP Institution
    See details Add to Wish List

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  14. Nueno, Pedro 187 items
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  17. Pin Arboledas, José Ramón 437 items
  18. Porter, Michael E. 157 items
  19. Quelch, John A. 246 items
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      • Channel Islands 1 item
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