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  1. Teaching Note

    Kansai Digital Phone: Zutto, Gaining Japanese Loyalty, Teaching Note

    By Martinez-Jerez, F. Asis
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-107064-E
    Published: Mar 29, 2007
    Format: PDF
    Pages: 26
    Language: English
    €0.00 PVP Institution
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  2. Case

    PlayStation 2 de Sony (A)

    By Deshpande, Rohit / Schulman, Seth M.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-110S27
    Published: Aug 7, 2001
    Reviewed: Sep 25, 2002
    Format: PDF
    Pages: 29
    Language: Spanish
    €8.53 PVP Institution
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  3. Case

    Ito Yokado (Spanish Version)

    By Salmon, Walter J. / Furukawa, Kosei / Wylie, David
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-502S39
    Published: Aug 9, 2002
    Format: PDF
    Pages: 29
    Language: Spanish
    €8.53 PVP Institution
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  4. Case

    Marketing i-mode (Spanish version)

    By Moon, Youngme
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-504S02
    Published: Jun 7, 2002
    Reviewed: Jul 17, 2002
    Format: PDF
    Pages: 26
    Language: Spanish
    €8.53 PVP Institution
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  5. Case

    Sony Corporation: Sistemas de Navegación por Automóviles

    By Quelch, John A. / Fujikawa, Yoshinori
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-506S01
    Published: Oct 20, 1996
    Reviewed: Jan 14, 1998
    Format: PDF
    Pages: 34
    Language: Spanish
    €8.53 PVP Institution
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  6. Case

    PokémonTM: ¡Hazte con todos!

    By Fournier, Susan
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-506S23
    Published: Nov 2, 2000
    Reviewed: Jun 19, 2001
    Format: PDF
    Pages: 31
    Language: Spanish
    €8.53 PVP Institution
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  7. Case

    7-Eleven, Inc. (Spanish Version)

    By Bell, David E. / Hogan, Hal
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-507S03
    Published: Dec 4, 2003
    Reviewed: Jan 27, 2004
    Format: PDF
    Pages: 33
    Language: Spanish
    €8.53 PVP Institution
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  8. Case

    Tanpin Kanri: Práctica Minorista de Seven-Eleven Japan

    By Lal, Rajiv / Han, Arar
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-507S06
    Published: Jul 12, 2005
    Format: PDF
    Pages: 19
    Language: Spanish
    €8.53 PVP Institution
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  9. Case

    Dendrite International (Spanish Version)

    By Cespedes, Frank V. / Bell, Marie
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-507S07
    Published: Oct 13, 1993
    Reviewed: Feb 24, 1995
    Format: PDF
    Pages: 21
    Language: Spanish
    €8.53 PVP Institution
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  10. Case

    Terumo (A)

    By Godes, David B. / Egawa, Masako / Yamazaki, Mayuka
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-508068-E
    Published: Feb 11, 2008
    Reviewed: Mar 21, 2008
    Format: PDF
    Pages: 33
    Language: English
    €8.53 PVP Institution
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